Re: Creed on MTV

From: "Verrronica Smith" <Verrronica@AOL.COM>
To: <CREED-DISCUSS@WINDUPLIST.COM>
Date: Tue
6 Nov 2001 02:18:11 EST

And you just figured this out?? It isn't only bands that are marketed you know. Obviously, every product on the planet will sell better with better marketing, for the simple fact that it's hard to buy a product that you've never heard of. This includes music. How are people in say, the northeastern states supposed to have heard of an LA based band without SOMEONE telling them about it? Without some kind of exposure, those bands would never be able to afford a cross-country tour to self-promote. Many have tried, many have failed. Those who made it were good enough to garner radio attention, which of course, is also a marketing tool. The facts are simple...if you suck, you'll be forgotten, and you'll fade away broke. If you're good, people will support you.

In a message dated 11/6/01 2:06:59 AM Eastern Standard Time, Marc_Levitt@BROWN.EDU writes:

i then have to rephrase my criticism.

corporate marketing is bullshit. as with metallica, all the other bands i
mentioned worked tirelessly for years to do what ad-wizards can pull off in
a flash. that indicates a couple things to me. one is that those bands
worked really, really hard. another is that it wasn't until they received
the added boost from corporate marketing that they gained widespread
popularity. that indicates to me that even the greatest band in the world
won't garner much attention without the help of corporate promotion. it
also says that even bad bands can become popular if they're properly
marketed.