----- Original Message -----

From: Marc Levitt

To: CREED-DISCUSS@WINDUPLIST.COM

Sent: Wednesday, November 07, 2001 1:30 AM

Subject: Re: Odp: Re: Creed on MTV

creed's not doing it.  they're not that savvy.  there are professionals whose job it is to convince people to buy records.  shitloads of people bought vanilla ice, milli vanilli, c&c music factory...and more people are buying N'Sync records right now than Creed records.  Do the decisions of hordes of impressionable, twelve year-old little girls to buy cookie-cutter, annoying albums imply anything about N'Sync's talent?   no...it is a well-marketed group.  and their demographic is twelve to seventeen year-olds that love ear candy.  creed does indeed have a broader demographic...by statistical research done at WBRU, they appeal mostly to 18-34 year-olds of all ranges of salary.  that just means that their promoters have had to adjust their marketing accordingly.  so, yes, many people have been effectively brainwashed into buying their albums.  I was part of a business whose SOLE JOB WAS TO BRAINWASH PEOPLE into buying albums!  Creed included.

I'll agree with keith, though.  you don't sell that many albums without doing something right.  that something: appealing to the right people at the right time in the right frame of mind.  


on 11/6/01 7:07 PM, Bklynbaby727@AOL.COM at Bklynbaby727@AOL.COM wrote:

In a message dated 11/06/2001 2:44:20 AM Eastern Standard Time, kthulu@COMTECK.COM writes:


Good marketing or not, Marc, you don't sell enough copies of a CD to receive Diamond Certification without doing SOMETHING right.


well maybe Creed is brainwashing everyone into buying their records. That might be the next excuse Marc comes up with to explain Creed's success without admitting they're talented and that his opinion is just that, an opinion.
                                                                        Jess
~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~*~
"When they discover the center of the universe, a lot of people will be dissappointed to discover they aren't it"
                                                                                    ~ Bernard Bailey